Get the most out of Blomming
  • Tutorial 12 July 2013 francesca

    Promoter guide

    Liked the idea of Blomming’s Social Affiliation  and are now ready to begin your Promoter’s experience ? To help you get the most of it we have prepared a mini-guide with the things you need to know before you start: Always keep them in mind to optimize your marketing strategy on the web – and generate more sales. Let’s start!

    1. Select the category of product that you really like: you need to present them in a convincing way
    2. Identify your public and then study continuously their behavior
    3. Define an appropriate price range based on the kind of products and your costumers power of purchase
    4. Think of how much effort you can devote to this activity. Create a schedule and distribute your actions over time
    5. Choose a number of products for your showcase and update it often: better few and good then a lot and disconected
    6. Get an overview of your online presence and determine its strengths and weaknesses
    7. Focus your activity on the channel where your audience is most receptive, without forgetting the others
    8. Listen to your followers and stimulate their interest with new quality content. Imagination and creativity are the keys!
    9. Keep up to date through the tips of Blomming, try the online tools and get inspired by the success stories
    10. Share, Share, Share!

    Choose your products and share it: for each sale generated from your account you will earn a percentage.
    Start Now!

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  • Products, Upload product 4 July 2013 francesca

    If you want to create  many products at once you can use the Bulk Load (go to your account in Settings> Import Products> Bulk Load, here). This function allows you to automatically generate complete Product Sheets by importing a CSV file, present on your computer and is compatible with Blomming.


    The File Format

    The file to use for Loading Multiple file must be a CSV (Comma Separated Values​​) is a basic text file in which information about the data fields are separated by dividers characters. If you already have an online database, you can automatically generate by exporting data in tables created with Microsoft Excel, Apple Numbers, Google Docs or other similar programs (in this case, the fields in the text file must be separated by “;” point and comma). The file created will still fit with the fields recognized by Blomming.


    • You can upload CSV files that contain a maximum of 1000 products at a time (the loading is more efficient if there are 100-200 for each CSV products)
    • Do not change the first line of the CSV template of Blomming: It contains the names of the fields that allow you to assign the right place title, description, photos etc.
    • Check that the export format is Unicode – UTF-8

    How To Fill In the CSV Template Blomming

    To start Download the CSV template Blomming. Below are the directions to fill it in correctly: Required fields are marked with an asterisk (*).

    Esempio di file csv

    Here you can find the instructions on how to complete the CSV file in the various available fields. Required fields are marked with an asterisk (*) next to the name:

    • SKU. If present, it is the identification code of the product, created by the seller.
    • Img, img1, img2, img3. If present, they are respectively the main image of the product, the second image, the third image and the fourth image. They can be JPG, GIF or PNG files, with at least 640 pixels of width or height. Image files must be publicly accessible on a web path using HTTP, such as your photos are not yet online, you can use any image hosting (flickr, dropbox, picasa, google drive …)Note: A product with no images loaded in the shop, but it remains “hidden” and therefore not affordable until it loads an image from your computer
    • Title *:Here, you enter the title of the product that will be visible within the product and in the URL. Choose it carefully!Note: You can not insert duplicate titles both within the same CSV file or in relation to other products in its shop.
    • Description. It represents the description of the product. A complete description, original and different for each product, significantly increases the chances of selling the product.
    • Quantity *. It’s the number of products available for sale.
    • Price *. It’s the selling price of the product and, if you use the field Original_price (see below) it is also the discounted price.
    • Original_price. The original price of the product, in the case of a product to which it is applied a discount.
      Note: if you put a value in it, “Original_price” represents the original price that the product had before the discount, which consequently must always be greater than the value of “Price” for the same product.
    •  Shipping_profile *. It’s the shipping profile associated with the product. You need to use the exact description that you used when the Shipping Profile has been created. To view your current shipping profiles or to create new ones just go here. When you open your Shop, a “Free Shipping” profile is automatically created.
    •  Category *. It shows the Blomming category to which the product belongs. Possible categories to enter in this field are those in the drop-down menu of the upload form of a single product, and must be written exactly the same way (you can check here). You can insert up to 3 values, separated by commas, as follows: “macrocategory:category”.

      Example: Jewelry:Bracelets,Woman:Accessories,Man:Accessories

    • Tags. Use this field to add the tags you want your product to be associated with.
    • Collections. Use this field to define which collections associate the product. You can enter only Collections already present in their Shop, written in exactly the same way. In case you want to be associated with more than one collection, separate the names with commas.
    • Published. The admitted values are:

    yes” when the product is to be put on sale immediately after the creation
    no” when you want to create the product in the “hidden” mode (and therefore not sellable until it is explicitly published from the related product page in the shop). This can be useful in case you are not sure about some characteristics of the product and you want to check back before it goes on sale, or you want to make the launch of new products that can not be sold immediately or in any other occasion in which you don’t want to start receiving orders right away.


    Once prepared, the file will contain a product for each row. Remember to save it in CSV and import it into your Shop: may take a few minutes, but in the meantime you can continue to browse normally. At the end of the process, check the report in the section Importing Products and compare it with the products created in your shop: you can edit the products normally within each product page, or if there are many mistakes you can decide to cancel the import (by 7 days) and try again.

    Happy Blomming!

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  • Affiliazione, Sales, Sharing 18 April 2013 francesca

    time for social affiliation-social affiliation on blomming-social affiliation

    Social Commerce just keeps on innovating itself! We have just launched a very important development for your Blomming Shop: it’s called Social Affiliation.

    Enter your account and go to the new ‘Promote’ section. Thanks to our Affiliation System you can allow other Bloggers and Social Media Lovers to publicise your products, guaranteeing a comission – which you can choose – in the case of a sale. This is a great opportunity to increase the visibility of your shop exponentially … and therefore your profits!

    promote on blomming-social affiliation-promoter

    What is the Affiliation

    You can allow other users that are registered on Blomming, namely ‘Promoters’, to sell products from your shop on their own Website, Blog, Facebook page or simply on any Social Media, just as you yourself do. With this system you garuntee a percentage of the sale price of a product (excluding shipping costs): for every item sold through the Affiliation, the promoter and Blomming will split the percentage, that you have decided, equally.

    (For example: with a 10% gain on a product, you are guaranteeing 5% for Blomming and 5% for the promoter.)

    Settings and Practical Information

    Activating the Affiliation is free. You can set it up easily by going to Settings > Affiliation (Here)

    affiliation settings

    • Choose the percentage of the price of the product that you want to give as a commission(minimum of 4%). This percentage will reamin the same for all products on your Shop and will be visible to Promoters in a separate display, together with other ‘promotable’ items of other sellers.
    • Carefully fill out your personal details as indicated in the form
    • Accept the Terms and Conditions, Save and Connect to PayPal to activate

    It is necessary to connect your Shop to PayPal (in a different way from that which regards the ‘Payment Methods’) so as to send profits to Promoters automatically (this happens at the end of each month, and only in the case of prooducts being sold through the Affiliation). If you do not have a PayPal account you can easily create one.

    Why it Works

    Each Day every one of you shares things on your Social Media networks, blogs or websites, which you like – news, images, objects – and you recommend them to friends and followers. In this way you are creating around yourself a ‘community’, a ‘liquid’ network that is constantly growing and meets with the networks of others, creating conversations in which potentially millions of people are participating simultaneously. Recognizing a commission on the sale of your products, incentivizes others to share, therefore increasing the exposure of your Shop and by consequence your sales.

    A natural extension to Your Shop. The Affiliation According to Blomming

    We believe that this system can help everyone. Those who sell online can gain a hand from their community, which will boost sales. It is, after all, Social Commerce. For those who don’t have a shop but are active on the internet – you are the Social Media Lover, or blogger or online publisher – it is a way to monetize the sharing of products that you like. At a difference to other affiliation programs, in fact, this is the first case in which those who Promote can choose the products that they prefer accordoing to their own tastes, and therefore showing their community only that which they deem fit.

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  • Edit product, Products 4 July 2012 francesca

    If you want to save time in the management of your Blomming Shop you can use the Mass Editor feature: it allows you to apply changes to multiple products simultaneously.
    Click on “My Shop”, which is the page where you see all your uploaded products. Then just select the desired products by checking the white box in the lower right corner.

    Now you can mass edit the products of your online Shop

    Once you have selected the products you’ll see a new menu at the top of the page, with several options available.

    Select the products you want to edit at once

    How it works:

    • Category. You can select up to three categories. Check boxes can have three different settings:
      1. Empty Check Box: none of the selected products is linked to that collections. If you mark the item’s check box and click on “Apply”, the item will be added to that collection.
      2. Marked Check Box: all selected items are already linked to the collection. Clearing the tick box you will remove them from the collection.
      3. Green colored Check Box: Just some of the items you selected are linked to the collection. The first click on the check box will remove the items from the collection, the second one will add all the items to the collection.
    • Collections and Tags. You can associate the selected items to one or more already existing Collection or Tags (here a quick tutorial about Collections).

    mass edit tool for collections of products

    • Discount. With this feature you can apply the same percentage of discount to all your items (here a tutorial about discount).
    • Shipping. Clicking on “Shipping” you can select from the drop-down menu an existing Shipping Profile to associate to the items. (Here, how to create a shipping profile)
    • Visibility. You can decide to hide temporary items in your store and then bring them back to visibility.
    • Delete. Hey, wait a minute! Are you sure you want to delete items from your store? (We remind you that it is not possible to delete items that have been ordered.)

    Easy, isn’t it? :)

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  • About Blomming, Store settings 14 June 2012 francesca

    It can happen that for a certain period of time you cannot manage your Blomming Shop. For example when you are on vacation or sick or just when you are busy with other activities (such as fairs or other events).

    Store Settings in your Blomming Shop

    So, what can you do to avoid missing an order in that timeframe?
    Simply turn on the Vacation Mode, by going on Settings > Store Settings. At the bottom of the page tick the box to enable the mode.

    Now you can select the dates (from…to…) and type a message that will be shown highlighted in yellow at the top of your Shop in that period: the Shop will be active and you will be able to receive orders regularly, but that alert will inform customers that their items will be shipped with a little delay.

    How to Set the Vacantion Mode on your Blomming Shop

    Finally, remember to click on the Save button: if the operation is successful a message will confirm you that the settings were updated successfully.
    And here is how the shop will appear over the “holiday” period. Easy, isn’t it?

    Vacation Mode on Blomming Shop

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  • Facebook 3 May 2012 francesca

    After the most recent update on the layout of Facebook Pages, the look has become similar to the Timeline of Personal Profiles. The installed applications are placed at the top of page. Four are in evidence, the other can be seen only by expanding the menu.

    Visible applications in your facebook page

    How to put your Shop among the first four visible tabs:

    1. Click on the right arrow to display all applications of the page.

    Show all the applications on your facebook page

    2. Place the mouse in the upper right corner of the application in the position of which you want to enter the Blomming Shop.

    Select the position for Blomming Storefront

    3. Select from the drop down menu the icon with the chameleon – that’s your Shop. You’re done!

    Now your Blomming Shop appears among the applications in evidence on the facebook page

    See the result on the Blomming Page!

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  • Orders, Payment options, PayPal 6 February 2012 francesca

    Choose Paypal is a safe and fast way for your transactions on Blomming (HERE is the tutorial to set up Paypal as a payment method in your shop).

    Furthermore now to pay with Paypal is even easier for you buyers: they no longer have to leave the Facebook page in which you have the Shop! The whole process Cart – Checkout – Confirmation – Payment takes place more easily and quickly, and the buyer can return immediately to see the products again, or to visit other pages. This is thanks to a partnership with PayPal where, you know, millions of people in the world have an online account. If you are a seller, to accept payments with this system is extremely useful to stimulate sales. And if you are a buyer you can shop safely just in a few clicks.

    In both cases, what are you waiting, open an account now!

    Let’s see what happens if you make a purchase in a Blomming shop on Facebook.


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  • Facebook 30 March 2011 admin

    If you already have a shop on Blomming, the Blomming Storefront application allows you to integrate your Shop into a Facebook Pageof which you are an admin. This means that you can sell directly through the popular social network, where you are already in contact with your audience and build your brand identity, day by day. Let’s see how it works – it’s fast and easy!

    1) Add the app to your Facebook Page

    After creating your Blomming Shop and having uploaded some products,  just go to your Dashboard and click on Publishing Options (in this section you will also find other important features about the integration of  the Shop into your site or blog).

    Publishing options for your blomming shop

    Below “Sell on Facebook” click on the green button Go: on the next screen you can select the Facebook Page you want amongst the available ones (that means those which you are an administrator and you have not yet installed the application). To confirm click on the button Add Page Tab.

    Associate Blomming Shop to a Facebook Page

    You will be immediately returned to the Publishing Options page on your Blomming account, where you will see the confirmation of the Activation.

    Publishing Options for Blomming Shop

    >> If you were logged in your Blomming account or if you have not clicked on “Unlink”, the following step is not necessary.

    2) Activate the connection with Blomming

    Once in your own page, you will see the new app Shop with the chameleon icon at the top of the page. If you don’t see it, it’s probably hidden by the drop down menu: read here what to do. Now click on the Shop icon.

    Blomming Shop Icon on a Facebook Page

    The connection with Blomming will be displayed. Login with your Blomming account. If you have a browsing session running on this step is unnecessary and you can skip directly to the next step.

    Log in to your Blomming account

    Then confirm the connection between your Blomming Shop and the Facebook Page. Well done! You will now see the page filled up with products from Blomming, and it will be automatically updated from time to time. The management of the shop is centrally from your Blomming.

    Here is how the Facebook Page visitors see a Blomming Shop.

    Facebook Shop - english

    Page administrators which own a Blomming Shop will also see other management functions. By clicking on the picture or on the title of a product the relevant page will be displayed.

    Product Page on Facebook Shop

    And when clicking Add to Cart this will appear at the top of the window. Another advantage: customers who pay with Paypal does not even have to leave the page, as explained here.

    Add to Cart from a Blomming Shop integrated in Facebook

    Now you can choose to customize the icon of the shop with the name and image of your choice.

    Note: all the business apps on Facebook work only with Facebook Pages – that are different from Personal Profiles and Groups.

    If you dont’t have a Facebook Page

    A Page is a great way to promote your business, brand, product or community or other, and to do business in general: among the various benefits it is not subject to the famous limit of 5000 friends, which is typical of personal Profiles. In case you haven’t created a Facebook Page for your brand yet, follow this simple tutorial

    If you still don’t have a Blomming Shop… the time is now! Just sign up as a Seller or as a Promoter on this page. You can find help to start in the Help index.

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  • About Blomming, Payment options, Sales 21 March 2011 admin

    Blomming is a system for selling online directly: anyone can sign up and sell anything, in few minutes. What makes Blomming special is that it is designed to sell even through those online places where you already have an online presence – that is your website, blog or social network.

    In other words, Blomming combines E-Commerce with Social Media, and that’s why we talk about Social Commerce. Example giving: once the Shop is created, an Embed code becomes available in order to allow users to bring the functions of electronic commerce onto any website or blog, just like you’re used to do for YouTube videos.

    Blomming is also tightly integrated with Facebook: not only you can automatically show links to products through Like, Share or Comments, but you can also set up a real Shop that shows your Blomming products within your Facebook Page, and sell directly from there.

    The idea is simple: you just have to upload a photo of the product, add the price and a little more information, and you’re ready to sell:

    1. On your blog / website or on those of your friends by copying and pasting the embed code of the product on sale
    2. Directly on your Blomming page
    3. On a Facebook Page

    Let’s see what happens on Blomming. Once you have uploaded a few products, your shop will look like this:

    Shop Blomming

    This page is public and you can share this web address with whoever you want. By clicking on any product, you will land on the product page, which appears like this:

    Product Page on Blomming

    This also has a public web address and is ready for sale. Indeed, those who want to buy the product will simply click Add to Cart to activate the procedure in the browser. See below:

    Carrello acquisti su Blomming

    The purchasing process is activated by clicking Checkout, with the security and reliability of a safe E-Commerce system of the highest quality. The system, with all the needed features and measures, is the same if you sell your products directly from, from your website or blog by using the Embed or from a Facebook Page using the app Blomming Storefront.

    Here is the embed of a single product:


    Here is the embed of the whole Shop:

    And here is the Shop integrated in the Blomming Facebook Page:

    Shop Blomming integrato in Facebook

    To empty the Cart and close it you must select Clear Cart. If you want to go on with the puchasing, just click on Checkout: on the next step your data will be required for shipping. At this point, if you want, you can proceed with the payment: the mug will arrive, don’t worry!

    This is just a brief introduction to help you take the first steps into the world of Blomming, but there are many other features which are explained in the other sections of this Help. Are you interested in Blomming gadgets? Visit our Shop!

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  • Embed 15 March 2011 admin

    Blomming provides you with a script for any of your products or collections. This can be used to integrate your shop into your website or blog pages. You can do this by embedding the code, just as you do with YouTube videos.

    Here’s how to do it:

    1. Click the “embed” button which you find above the image in your product page.

    Scheda Prodotto

    2. A small windows will appear:

    Scegliere colore e dimensione del widget di Blomming

    You can choose colour sets and dimensions.

    3. Then, you can also choose the your default language that will be used by your blog/website visitors:

    • With “Auto” the language will be auto-set to user’s browser default
    • Or choos one of the “flags” to force your preferred language

    You can also change the label of the “Buy” button. By checking the “Button Only” option,  you will get the code that shows only the purchase button: easy to attach to existing photo on your site or in other contexts where the product has already been described.

    Scegliere la lingua e personalizzare il pulsante di checkout sul widget Blomming

    4. Now you just need to copy the code…

    Copiare il codice html del widget di Blomming

    5. …Open the HTML editor of your website/blog and embed your product here. Easy!

    This is how the widget will look like:

    In the lower part of the widget you will find three buttons:

    Home. This always brings you back to the primary visualization of the product: image, title, price.

    Share. The typical symbol of the Share function on the web. By clicking this you can share the product rapidly on Twitter, Facebook and Pinterest.

    Condividi il prodotto dal Widget

    Info. The Information button will show all the details that have been included in the listing: description, stock quantity, shipping costs and payment methods. La descrizione dei prodotti di Blomming dall'embed

    This feature is particularly useful for users who own a website or blog without an e-commerce system: with Blomming it is possible to start selling right away without having to develop or install a proprietary software.

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