Tutorial 12 July 2013
Liked the idea of Blomming’s Social Affiliation and are now ready to begin your Promoter’s experience ? To help you get the most of it we have prepared a mini-guide with the things you need to know before you start: Always keep them in mind to optimize your marketing strategy on the web – and generate more sales. Let’s start!
- Select the category of product that you really like: you need to present them in a convincing way
- Identify your public and then study continuously their behavior
- Define an appropriate price range based on the kind of products and your costumers power of purchase
- Think of how much effort you can devote to this activity. Create a schedule and distribute your actions over time
- Choose a number of products for your showcase and update it often: better few and good then a lot and disconected
- Get an overview of your online presence and determine its strengths and weaknesses
- Focus your activity on the channel where your audience is most receptive, without forgetting the others
- Listen to your followers and stimulate their interest with new quality content. Imagination and creativity are the keys!
- Keep up to date through the tips of Blomming, try the online tools and get inspired by the success stories
- Share, Share, Share!
Choose your products and share it: for each sale generated from your account you will earn a percentage.Tags: guida, guide, handbook, Promoter, sell online, social commerce, tips for selling
When you add a product it is important that you include crucial information on the product sheet: Description and TAGS. A Tag is a label, or key-word, that describes the product: these are essential and extremely useful so as to be index-linked by search engines such as the one present on the Blomming Storefront. Using Tags appropriately will help gain visibility and assist potential clients in finding what they are looking for. Go on reading!
CONTINUA LA LETTURA »Tags: aggiungere un tag, añadir etiquetas, asociar una etiqueta a un producto, associare tag a un prodotto, come usare i tag, cómo utilizar las etiquetas, gestire i tag
If you have already opened a Shop on Blomming, you need just a few clicks in order to integrate it on your Facebook Page and sell directly from there: an easy and powerful way to stay close to your fans, which will be able to buy within the Social Network – no links redirecting to other external sites. Make sure that the Shop App Icone is visible and higlighted among the first four images as follows:
CONTINUA LA LETTURA »Tags: f-commerce, facebook commerce, gestire una Pagina Facebook, how to customize the icon of an app on your Facebook Page, manage a Facebook page, personalizzare l'icona di una applicazione su Facebook, personalizzare la scheda di una applicazione su Facebook, Shop Blomming su Facebook, tips for your Facebook Page, trucchi di Facebook
For those who have a Blomming shop with numerous products or with different categories of products, it can be useful to have an instrument that helps surf through these and manage them better. Collections are for these very needs: they are thematic groupings of products that are useful in organizing your shop and directing clients towards their desires. When should you make use of the Collections function? For example in a shop that deals in clothing, where it is useful to distinguish between ‘male’ and ‘female’, ‘winter’ and ‘summer’ etc. Collections are also useful for products that pertain to a particular event such as ‘Christmas’, ‘St. Valentine’s’, ‘Discounts’ and all sorts of categorizing needs.
CONTINUA LA LETTURA »Tags: crear colecciones de productos, creare categorie di prodotti, creare collezioni di prodotti, dividir los productos de tu tienda, gestionar tu tienda blomming, gestire i prodotti, gestire uno Shop Blomming, ordenar tus productos, ordinare i prodotti, suddividere i prodotti, usare l'embed per lo Shop
We know how much you care about your creativity – and so do we! Placing a “watermark” on the images might be a way to protect yourself, but remember that every visitor of your Shop wants to see the products clearly. So, if you really want to put your logo in the pictures, try to do it discreetly and follow this tips:
- It must be transparent enough
- It should not have contrasting colors with those of the object
- It should also be positioned not to cover what you want to sell.
The look is important!
PLEASE NOTE: in order to provide a more enjoyable shopping experience on Blomming, images without watermarks (and without other kind of graphics) will have more chances to be featured for special reports such as our Newsletter, Storefront or Facebook Page .
Every day we are exposed to an incredible amount of images. How do we pay attention on one, rather than another? A good aesthetic attracts our attention more, and in a photograph that is generally made possible by three main factors: background, lighting and focus – as well as, of course, by the subject.
CONTINUA LA LETTURA »Tags: cómo presentar productos atractivos, consejos para una buena fotografía, consigli per una buona fotografia
You signed up on Blomming, created your products and begun spreading your shop in every corner of the web: on your site / blog, your Facebook page, etc. Now it’s time to polish the window, and get ready for customers! Each Blomming shop should be treated just like you treat a real shop, a studio or a boutique – because this is it, even if it’s online. Let’s see the key points to make a good impression on anyone visiting your store, and how to show the items for sale in the best possible way.
CONTINUA LA LETTURA »Tags: come fare un'inserzione di successo, come fare una bella inserzione, come vendere di più